Minorities in Advertising Lecture 12 - Thursday, October 11, 2007

Guest:
Patti Loew, Associate Professor, Department of Life Science Communication, University of Wisconsin-Madison.

Small group project distributed in class  

Distribute Recorded Music/Radio Survey

  "Putney Swope" 1969, Robert Downey, Director. Selection shown in class. Maltin describes the film as "Hilarious, but dated story of blacks taking over Madison Avenue ad agency, instituting considerable changes. Best Bit: series of commercial spoofs. Antonio Fargas as The Arab, steals the film. Actor billed as ‘Mel Brooks’ is not the Brooks we know and love. R"
Putney Swope summary and review

The Pleasant Company, Middleton WI
We will review promotional materials related to their two ethnic dolls by way of examining race, advertising and popular culture.
http://www.americangirl.com 

Target Market News: the Black Consumer Market Authority    

Native American Journalist's Association

Suzan Shown Harjo's writings on Native American Journalism in Indian Country Today

Navahoax, by Matthew Fleischer, LA Weekly

 

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